We Drive Independent Agent Success

Here’s our story
Founded over a decade ago exclusively for Big “I” members, TrustedChoice.com has become the #1 online resource for connecting insurance buyers with independent insurance agents.
As a member of the Independent Insurance Agents & Brokers of America (the Big “I”) family of companies, we love building solutions that help our partners thrive in the modern insurance world.
Through constant research, SEO refinement and insurance buyer data gathering, our determination to deliver digital handshakes has attracted over 36 million insurance shopper opportunties for the independent insurance agent channel since 2013.
These are our values
Trust is at the heart of everything we do, and that’s why we always put it first.
For agents and insurance companies, that means delivering the leadership and service their business can turn to. We strive to give independent insurance agents an online advantage to remain digitally relevant.
For consumers, that means delivering the human touch and expertise their families or business can rely on. We are constantly looking for ways to make it easy for them connect with an independent agent.
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Some of our accreditations
We’re honored to have received a long list of incredible awards, certifications and great reviews including:
Meet our team
With years of dedication to the insurance industry, the experience of our team is what helps us deliver the award-winning products and services we do.
Corporate & Business Services

Chip Bacciocco
CEO

Janice Carlson
VP of Finance

Paula Nelson
Accounting Manager

Justin Biggs
Director of Insurance Business Distribution
Sales & Client Success

Vincent Savarese
SVP of Company Relations

Marc Burdell
SVP of Sales & Marketing

Brett Sivits
VP of Client Success

Cathy Deering
Director of Client Success

Christine McLaughlin
Senior Account Manager

Crystal Smith
Client Success Specialist

Lidia Martin
Client Success Specialist

Karin Isaacson
Client Success Specialist

Samantha Moeller
Client Success Specialist

Elizabeth Miller
Presales Specialist – Inside Sales

Art Spross
Sales Executive

Shawn Orr
Sales Executive

Bitty Fennie
Business Analyst

Chad Stoller
Sales Executive

Elle Bryant
Sales Executive

Eddie Chavez
Sales Executive
Marketing & Traffic Generation

Nyssa Lieder
Director of SEM

Steve Gomez
Director of SEO

Jordann Rylance
Senior Content Manager

Sam Rimnac
SEO Specialist

Noam Flam
Digital Marketing Analyst

Jenn Haack
Creative Director

Viviana Buzo
Marketing Director

Laurie Dixon
Marketing Content Specialist
Product & Development

Jen Frey
VP of Product

Bob Jewell
VP of Engineering

Marcie Weiss
Associate Product Manager

Chouyou Yang
Web Designer

Kusuma Dandamudi
Senior QA & Data Analyst

Cole Anderson
Software Engineer

Grant Rudin
Senior Software Engineer

Lee Brennise
Senior QA Analyst

Paul Harding
Senior Software Engineer

Scott Johnston
IT Specialist