The biggest thing is, it’s an exclusive buy. Some of the other services I’ve used, they’ll sell it to four or five or six different agents.
Video content is a powerful tool not just for telling your independent insurance agency’s story, but for boosting your SEO standing.
Before you rank, you have to research — but what is keyword research, and how does it boost your insurance agency’s SEO standing?
Generally speaking, the Trusted Choice leads, we prefer them now and like them better. Probably 80% of our leads are from Trusted Choice.
I think we’ve received 50 or so TrustedChoice.com referrals in the last few months, and I think we’re closing about 30-40% of those.
TrustedChoice.com has been the main driver of us getting priority when it comes to SEO. We are in that first to second search engine page.
Trusted Choice gives the agency better position when we’re talking about Internet placement and trust when clients are just on our website.
Reflect on 2023 with TrustedChoice.com, and see what changed for independent insurance agents nationwide this past year.
We’ve gotten a lot of commercial opportunities due to TrustedChoice.com…that’s something that I wanted to expand into and do more of.
I think it’s definitely helped our SEO strategy by sending more traffic through the agency. We can see it with the number of quotes we get.