In the insurance industry, where even the smallest decision you make can impact client satisfaction and your agency’s success, data analytics are crucial. By effectively leveraging data, independent agents can gain valuable insights which help them to optimize internal operations, improve or enhance customer relationships, and most importantly, drive sustainable growth.
IA Advantage Blog
Insurance marketing advice and industry news for the independent insurance agent channel.
How To Get More Claim-it Referrals: The Secret You Didn’t Know
Claim-it Referrals are high-intent insurance referrals you can claim in real time — but there’s a secret for turning referrals into clients.
Your New Insurance Company Appetite Guide – June 2024
Discover coverage options from our newest insurance company partners, Jewelers Mutual, FloodSimple and RT Connector. Dive in now to find your next trusted insurance partner!
6 Top Video Creation Tools for Independent Insurance Agents
Video is crucial for showcasing your agency to insurance prospects. Create dynamic agency videos easily with these video creation tools.
Mastering Digital Marketing in the Insurance Industry
Helping your independent insurance agency stand out online comes down to quality digital insurance marketing. Here’s where to start.
Trusted Insurance Markets for Your Personal Lines Prospects
Looking for a personal lines insurer who has an appetite for your prospect’s business? Be sure to check out our list of insurance company partners who may be able to help!
What Are High-Intent Insurance Prospects and How Can I Attract Them to My Agency?
Targeting high-intent insurance prospects is the key to building a reliable book of business — but what exactly is a high-intent prospect?
Best of 2023: What IA Success Looks Like
Reflect on 2023 with TrustedChoice.com, and see what changed for independent insurance agents nationwide this past year.
IA Advantage: The insurance industry podcasts you may have missed in 2023
Catch up on independent agent channel news and insurtech developments. Here’s the IA Advantage podcasts you may have missed in 2023.
Agents in Arms: TrustedChoice.com’s Rich History Within the Big “I”
From fledgling to full-time—we’re taking it back to the beginning! Traverse the TrustedChoice.com timeline, and learn how we have evolved with the Big “I” in recent years, plus where we plan to go next.
Your New Insurance Company Appetite Guide – November 2023
Need to write home insurance in Florida? Small Business insurance in California? We have two new insurance company partners featuring these appetites and more. Keep reading!
Claim-it Opportunity Trends
In case you haven’t heard, the number of available Claim-it Referrals has skyrocketed over the last 12 months. With that kind of activity, you must be wondering what types of opportunities are coming through the Claim-it pipeline. Here’s a look!











