Search Engine Marketing (SEM) has emerged as a powerful tool for independent agents to attract quality insurance leads.
Growing Your Independent Insurance Agency with Search Engine Marketing (SEM)
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IA Advantage Blog
Insurance marketing advice and industry news for the independent insurance agent channel.
NEW! Enhanced Business Radius for Improved Prospect Targeting
Independent insurance agents can expand their preferred business radius to connect with prospects they want to work with. Here’s how.
What Is Keyword Research? How to Help Your Insurance Agency Rank Online
Before you rank, you have to research — but what is keyword research, and how does it boost your insurance agency’s SEO standing?
The 5 Insurance Referral Types Available Through Momentum Edge
Get to know the referral types offered through Momentum Edge—and how to get high-intent prospects delivered right to your agency.
The Power Move That Will Reshape the IA Channel
TrustedChoice.com has joined the Momentum AMP to redefine lead generation, lifecycle visibility, and AI-powered tools for independent agents—on one unified platform.
The Ultimate Personal Lines Market Appetite Guide
Explore personal insurance markets with our comprehensive list of trusted partners ready to meet your clients’ needs.
6 Insurance Agency Video Marketing Ideas
Explore effective insurance agency video marketing ideas to enhance visibility, build credibility, and connect with clients.
The Ultimate Commercial Market Appetite Guide
Explore commercial insurance markets with our comprehensive list of trusted partners ready to meet your business needs.
6 Search Engine Marketing (SEM) Tips for Independent Insurance Agents
Discover essential strategies in Search Engine Marketing for Independent Insurance Agents and start driving quality leads today.
Essential SEO Strategies for Independent Insurance Agencies
SEO is crucial—especially for independent insurance agents building a digital presence. Check out our top SEO strategies for the IA channel.
7 Tips for Building Your 2025 Insurance Agency Marketing Plan
In 2025, AI-powered tools and data-driven insights are essential elements for your independent insurance agency’s marketing strategy. Here are 7 tips to add to your marketing plan.
Top Insurance Consumer Growth Trends in 2024
Take a look at some of the growing insurance consumer buying trends that we’ve uncovered in our insurance shopper data in 2024.