You’ve decided to take the next step in increasing your digital visibility with an Advantage subscription on TrustedChoice.com — #1 online resource connecting insurance buyers with independent insurance agents.
Here are three things to help you get the most out of your profile.
1) Attract the Right Consumers
We want to make sure you’re getting recommended to the types of consumers you want to work with the most. Depending on your subscription level, you do this by adjusting your agency’s appetite settings in your TrustedChoice.com profile. You can indicate the types of consumers you want to hear from based on lines of business, current insurance situation, industry type, and more from the commercial lines settings and/or personal lines settings in your account.
2) Complete Your Profile
Once you start showing up in search results for the types of consumers you want, you’ll want to be on top of the results to attract prospects. To do this, make sure your profile is fully complete and contains all the information a consumer needs to make an informed decision. You do this by customizing your agency information in your TrustedChoice.com profile. Read more about the results algorithm and relevance score.
3) Be Responsive
This seems like a no-brainer but you’d be surprised how many consumers reach out to agents and then, a) get a recorded message and hang up, or b) send an email and never hear back from the agent. Making sure your phone calls and emails are going to the right person is critical, and you can edit these settings from the Basic tab right in your TrustedChoice.com profile.