Ameriprise Financial Review 2025
Written by
Ann Herro has been writing about insurance and employee benefits for over 15 years. She covers topics ranging from car insurance to healthcare costs.
Reviewed by
Cara Carlone is a licensed P&C agent with 20 years of experience. She has her P&C license in RI and TX and holds CPCU, API, and AINS designations.
Trusted Choice's Ameriprise Financial Score
4.5 Stars
Ameriprise Financial was founded in 1984 and is primarily a large financial advisor. It also offers a full range of high-quality insurance and annuity products through third-party insurance carriers, an affinity program, and its affiliates.
Through these affiliates and third-party carriers, Ameriprise Financial is able to offer its customers annuities, life insurance, auto insurance, home insurance, long-term care insurance, and disability income insurance.
AM Best, the leading global credit rating agency monitoring the insurance industry, gives Ameriprise Financial an “A” rating, indicating the carrier is an excellent choice for insurance customers. The “A” rating assures customers that Ameriprise Financial is capable of offering guaranteed, secure coverage from a trustworthy and reputable carrier.
We award Ameriprise Financial a final rating of 4.5 out of 5 stars. The carrier not only has a well-established history but also impressive financial stability, which makes it a top contender within the insurance industry.
Ameriprise offers multiple types of coverage across most states, making it a noteworthy choice for many different kinds of prospective insurance customers. High ratings from both AM Best and the Better Business Bureau help to assure customers that Ameriprise offers quality and trustworthy insurance products and financial services.
However, the carrier’s lack of accreditation from the Better Business Bureau (BBB) and a concerning number of customer complaints to the BBB could cause some prospective customers to doubt their credibility. Finally, Ameriprise’s extremely intuitive official website and user-friendly online, mobile, and phone presence helps the carrier earn its well-deserved place among our top picks.
To find out more about Ameriprise Financial and if its insurance products are a good fit for you, contact a local independent insurance agent.
Ameriprise Financial Pros and Cons
If you're interested in Ameriprise Financial, consider the following pros and cons.
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Ameriprise Financial Products
Ameriprise Financial offers several types of insurance products through its affiliates and third-party carriers.
- Auto, home, renters, condo, and umbrella insurance offered through CONNECT from American Family Insurance
- Life insurance, long-term care insurance, and disability income insurance offered through third-party carriers and its affiliate, RiverSource
Whether you’re in the market for protection for your home or vehicle, Ameriprise Financial may just be the right match for you.
What Discounts Does Ameriprise Financial Offer?
Ameriprise Financial offers home and auto insurance through a third-party carrier, CONNECT by American Family Insurance. The following discounts are available:
Auto Insurance Discounts
- Good driver discount: Available to customers who maintain good driving records. Currently offered in California only.
- Premier safety discount: Offered to customers whose driving records are virtually spotless. Customers must have had no traffic violations, accidents, or claims within the past four years.
- Defensive driver discount: Available to customers who complete an approved defensive driving course offered by their state’s Department of Motor Vehicles or other accredited organization.
- Vehicle safety features discount: Available to customers who install safety features such as anti-lock brakes, airbags, automatic seatbelts, and anti-theft devices in their vehicles.
- Garaging discount: Offered to customers who keep their vehicles in a garage at night.
- Good student discount: Offered to customers who are young drivers and maintain a good grade average.
- Multi-car discount: Available to customers insuring multiple cars or multiple drivers under one policy.
- Multi-product discount: Offered to customers who combine their auto and home, auto and umbrella, or auto, home, and umbrella insurance policies through the American Family Insurance/Ameriprise CONNECT program.
- Tenure discount: Offered to customers who have stayed with the company for specific intervals of time.
Homeowners Insurance Discounts
- New home and new-to-you home discount: Some first-time home buyers and those who purchase a new home can receive a discount.
- Protective devices discount: You may qualify for a discount if you have a centrally monitored or direct-line fire or burglar alarm or if you have sprinklers in every room of your home.
- Multi-product discounts: Save if you bundle policies with the American Family Insurance/Ameriprise CONNECT program.
An independent insurance agent can help you learn more about car insurance discounts and other ways to save on your insurance premiums.
Ameriprise Financial Customer Service
Ameriprise Financial allows customers to handle claims over the phone or online, any day of the week. Additionally, the carrier provides the following customer service options:
- 24/7 auto and home claims reporting hotline via third party carrier
- Additional options to file claims via the website, fax, or through email
The main third-party carrier hotline for customer service has the following hour restrictions:
| Days | Hours (CT) | ||
| Monday-Friday | 7:00 am - 10:00 pm | ||
| Saturday | 8:30 am - 7:00 pm |
While Ameriprise Financial offers plenty of direct contact options to its third-party auto and home insurance carrier, the easiest way to get set up with the right coverage for you is through working with an independent insurance agent. These agents also help handle claims and insurance concerns for you, making customer service even easier.
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Ameriprise Financial FAQs
Auto and home customers can submit claims 24/7, and the company promises a response from a claims representative within one business day.
Ameriprise Financial's CONNECT program from American Family Insurance offers a phone line for prospective and current customers to get in touch with them during slightly restricted hours, Monday-Saturday. However, the carrier’s claims reporting department can be reached 24/7, and inquiries can be made online at any time.
Customers who have home or auto insurance with CONNECT can file claims 24/7 by phone or online. A claim representative will contact the insured party to gather information and process the claim.
Ameriprise Financial’s website is intuitive and easy to navigate. All of the website’s information is organized logically and can be found quickly. Through its website and its third-party carrier website, customers can file claims, request quotes, and learn what types of coverage are available.
Prospective customers can also find information about the third-party carrier’s many discounts on different types of coverages. The carrier also has a presence on Facebook and X, making itself even more available to customers. A mobile app is also available for smartphone users.
https://www.connectbyamfam.com/ameriprise/?CID=connectlinkameriprisewebsite&RefID=12m-a1&PartnerID=Advisor
https://www.ameriprise.com
https://www.bbb.org/us/mn/minneapolis/profile/financial-planning-consultants/ameriprise-financial-0704-551